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Duration: 85 min
Price: $65.00
Format: On-Demand – Video Introductions with Slides

Grassroots Advocacy for Nonprofits is an essential training program focused on teaching nonprofits the art of effectively communicating with legislators and elected officials at a grassroots level. This program allows groups of any size to become one voice, be part of a team, and BE SUCCESSFUL!

Instructor: Joe Geiger – Executive Director, Pennsylvania Association of Nonprofit Organizations

Joe brings more than thirty-seven years of experience in the fields of education, human resources and nonprofit and association management. Before coming to serve as the Executive Director of the Pennsylvania Association of Nonprofit Organzations (PANO) he was a consultant for Organizational Effectiveness Group in Princeton, NJ and Campaign Associates in King of Prussia, PA. He also served as the Executive Director of the Keystone State Head Injury Foundation, various executive positions with the YMCA and a consultant/researcher for the YMCA of the USA in Valley Forge, PA. Joe was a secondary education social studies teacher prior to entering the nonprofit field. He became the executive director at PANO in January 1995.


System Requirements:
On-Demand content is optimized for high speed internet connections and may not be viewed properly by users with dial-up connections.

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Duration: 22 min
Price: $45.00
Format: On-Demand – Video with Accompanying PDF

Video can create compelling advocacy tool. This course will explain what your video can do and how you can do it, present real life examples of what can be done and suggest ways that you can hone the message you want your video to communicate.

Instructors: Chris & Don Scioli – Zan Media

Zan Media has been producing award winning videos, TV commercials and documentary films for the past 29 years. Zan Media has been hired by political consultants and candidates, lobbying groups, non profit organizations and crisis communication experts to craft concepts crucial to persuasive advocacy. They are at the forefront of social media using the internet via viral videos and interactive media.

Visit the Zan Media website, www.zanmedia.com to learn more about the company and to watch more production samples.


System Requirements:
On-Demand content is optimized for high speed internet connections and may not be viewed properly by users with dial-up connections.

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Duration: 43 min
Price: $85.00
Format: On-Demand – Audio Narration with Slides

At the conclusion of this course, the participant will have basic knowledge of Negotiation techniques and theories. This includes proper preparation, knowledge of parties and issues, and special techniques required to be a successful negotiator.

Instructor: David Rosman, MA

Mr. Rosman is a professional lobbyist and communication consultant for business and political organizations. He is an instructor in the fields of Communication, Negotiation, Conflict Management and Business for Columbia College (MO). Mr. Rosman is also a commentator for the Columbia Missourian, The Citizen Journalist.com and The Red Carpet Bollger.com. His Master’s degree is in the field of Organizational Communication from the University of Northern Colorado.


System Requirements:
On-Demand content is optimized for high speed internet connections and may not be viewed properly by users with dial-up connections.

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Duration: 117 min
Price: $125.00
Format: On-Demand – Audio Narration with Slides

New to lobbying and advocacy in the nonprofit arena? This course will give you the basic-to-intermediate information you need to get started. From wooing legislators to navigating organizational waters to establish advocacy as an integral component in your mission toolbox, participants will gain a solid foundation of nonprofit best practices as well as comprehensive resources from the field.

Instructor: Lisa P. Turner

Lisa P. Turner is an award winning nonprofit government relations professional. She has worked for leading national voluntary health organizations, an education nonprofit and served as a independent consultant to nonprofit, higher ed, community development, small business and political clients over a thirteen-year career.

Ms. Turner graduated from Spelman College in Atlanta, Georgia and earned a second degree from the University of South Carolina. She is a trained facilitator, direct action organizer and strategic planner.


System Requirements:
On-Demand content is optimized for high speed internet connections and may not be viewed properly by users with dial-up connections.

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Duration: 32 min
Price: $110.00
Format: On-Demand – Audio Narration with Slides

The course covers the fundamentals of lobbying including:

• The qualities of a good legislative advocate
• The rules of effective advocacy
• The language, culture and mores of the legislature
• The dos and don’t s of testifying
• How to find the right author for your bill
• A review of all the important relevant resource materials
• Client relations
• And much more.

Instructor: Ray LeBov

Ray LeBov began his career in Sacramento in 1975 as counsel to the legislature’s Joint Committee on the Structure of the Judiciary. He served in various legislative staff positions for 17 years, most notably as counsel to the Assembly Committee on Judiciary from 1979 until 1991.

Mr. LeBov joined the staff of the Judicial Council of California in 1991 and served as Director of the Council’s Office of Governmental Affairs from 1992 until his retirement from state service in 2004. As Director, Mr. Lebov led the state judicial branch’s successful efforts to enact myriad landmark legislation including the Trial Court Funding Act and the trial court unification constitutional amendment among many others.

After leaving state service, he founded Ray LeBov and Associates lobbying and consulting firm which has represented clients such as California Appellate Defense Counsel and the Federal Prison Health Care Receiver. In addition, Mr Lebov authored the “Lobbying 101″ column for Capitol Weekly newspaper and conducts “Lobbying 101″ and “Lobbying 201″ seminars on a regular basis.

Mr LeBov received his B.A. degree from Yale University and his J.D. from the University of Southern California.


System Requirements:
On-Demand content is optimized for high speed internet connections and may not be viewed properly by users with dial-up connections.